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Title: | An Empirical Study of E-Commerce Practices of Indian Organisations |
Authors: | Rajena Prasad Sharma Gajena Chittora |
Issue Date: | 2013 |
Publisher: | GITAM Journal of Management |
Abstract: | E-commerce has become the latest buzz word in recent times. Organisations, large or small, new or old, offering consumer or industrial products, are striving to switch to the potent e-commerce technology. The writing on the wall is clear that if the business organisations have to thrive in this age of globalization and information explosion, they have to embrace judicious use of e-commerce applications. The study of e-commerce related practices of some large, reputed Indian organisations throws interesting results about their extent of adoption. The age of the organisation has been found to have an impact on the level of e-commerce practices score of the organization leading to the fact that relatively younger organizations have been more adept at implementation of e-commerce practices |
URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/10156 |
Appears in Collections: | Articles to be qced |
Files in This Item:
File | Size | Format | |
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An Empirical Study of E-commerce Practices of Indian Organisations- Rajendra Prasad Sharma, Gajendra Chittora & Karunesh Saxena.pdf Restricted Access | 790.6 kB | Adobe PDF | View/Open Request a copy |
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