DO INVESTORS KEEP THEIR MISTAKES: AN EMPIRICAL INVESTIGATION ON DISPOSITION EFFECT

Abstract

Behauioural biases are intrinsic to human nature and so must be noticed whether an indiuidual inuests in a stock market or not. In fact, such traits must be present wheneuer one enters into a financial dealing that either offers a loss or a gain to the person initiating the transaction. The argument has found some merit with the data obtained in the present study. The information was gathered in the form of a questionnaire and was collected from a cross section of the society. The sample size is 69 with respondents being students, employed in the priuate sector, gouernment or non-priuate sector, or self-employed. The largest group was of students.