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Title: | A Study on Credit Card Holders' Expectations and Preferences towards Selected Banks in Coimbatore City, Tamil Nadu |
Authors: | A. Kumaresan, I. Chitrakala |
Keywords: | Credit Card Holders Banks |
Issue Date: | 2010 |
Publisher: | Indian Journal of Marketing |
Abstract: | While the movement against the use of plastic is gaining momentum, one industry that is surging ahead is the credit cards industry. Today, the Indian population feels that a wallet without a card is empty. During the last one decade, there has been an exponential growth in the issue of credit cards and their usage. |
URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/1221 |
Appears in Collections: | Article Archives |
Files in This Item:
File | Description | Size | Format | |
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A Study On Credit Card Holders' Expectations And Preferences.pdf Restricted Access | A Study On Credit Card Holders' Expectations And Preferences | 2.01 MB | Adobe PDF | View/Open Request a copy |
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