The Impact of Visual Merchandising on Consumer Store Choice Decisions in Supermarkets of Uttar Pradesh

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DC Field	Value	Language
dc.contributor.author	Shailendra Saxena	-
dc.contributor.author	Bibek Roy Choudhary	-
dc.date.accessioned	2024-03-01T08:05:41Z	-
dc.date.available	2024-03-01T08:05:41Z	-
dc.date.issued	2013	-
dc.identifier.uri	http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/14346	-
dc.description.abstract	Nowadays, the retailing industry has developed into a more mature stage. Within an intensively competitive market, it is difficult for retailers to take advantages from products, prices, promotions, and retailing networks.Therefore, visual merchandising brings the placefull of opportunities to differentiate itself from competitors in the market.	-
dc.publisher	Journal of Moti Lal Rastogi School of Management	-
dc.subject	products	-
dc.subject	prices	-
dc.subject	promotions	-
dc.subject	and retailing networks. Therefore	-
dc.subject	visual	-
dc.title	The Impact of Visual Merchandising on Consumer Store Choice Decisions in Supermarkets of Uttar Pradesh	-
dc.vol	Vol. 6	-
dc.issued	No. 1	-
Appears in Collections:	Articles to be qced

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