Please use this identifier to cite or link to this item:
https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/14767
Title: | Enhancing International Business Relationships- a Focus on Customer Perceptions of Salesperson Role Performance Including Cultural Sensitivity |
Authors: | Katrin R. Harich Douglas W. Labahn |
Issue Date: | 1998 |
Publisher: | Journal of Business Research |
Abstract: | For many manufactures, success in the international marketplace depends largely on how well they manage their relationship with retailers, distributors and agents in foreign cultures. |
URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/14767 |
Appears in Collections: | Articles to be qced |
Files in This Item:
File | Size | Format | |
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Enhancing International Business Relationships.pdf | 4.58 MB | Adobe PDF | View/Open |
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