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https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/14772
Title: | The Impact of Individual and Organizational Factors on Problem Perception- Theory and Empirical Evidence from the Marketing-Technical Dyad |
Authors: | Pierre R. Berthon Leyland F. Pitt |
Keywords: | single isolated decisions Individual and Organizational Factors. |
Issue Date: | 1998 |
Publisher: | Journal of Business Research |
Abstract: | Reseach into the question of what factors influence problem perception have tended of focus on single, isolated decisions, often in contrived settings. Moreover, research has inclined to investigate in isolation the effect of either individual level factors or organizational ones. |
URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/14772 |
Appears in Collections: | Articles to be qced |
Files in This Item:
File | Size | Format | |
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The Impact of Individual and Organizational.pdf | 4.23 MB | Adobe PDF | View/Open |
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