Alliance University, Bengaluru

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Issue Date	Title	Author(s)
2023	Can Rebranding Trigger Nostalgia Affecting Consumer Behaviour?	Saxena, Shivangi; Titus, Ray
2023	A Project on Risk Analysis Of 5 Stocks Each From 5 Industries	Shreecha, S; Mohanty, Stutee
2023	Analysis Of the Uses and Gratifications Associated with Consumer Online Reviewing	Shireesha, S; Titus, Ray
2023	The Impact of Customer Relationship Management (CRM) on Customer Satisfaction, Loyalty, and Retention	Agrawal, Shivam; Salagrama, Ramakrishna
2023	B2B vs B2C Sales: A Comparative Study on Salesperson Satisfaction and Job Engagement	Kandikattu, Yamini; Gupta, Hemanth
2023	Drivers and Barries in Implementing Smart Factories in Apparel Industry	Yashaswini, R; Easaw, George
2023	Consumers’ Impulse Buying Behaviour on Instagram: A Study Examining the Features and Factors That Encourage Impulse Buying	Yashaswini, V; Gupta, Hemanth
2023	An Analysis of Utilizing Employee Performance Review as Management Strategy	Agrawal, Shikha; Choubey, Priyanka
2023	Role of Fintech in Indian Banking Industry	Yugendhera, K S; Singh, Satyendra Pratap
2023	AI-Based Recommendation and Pricing Systems in E-Commerce and Their Impact on Consumer Behaviour	Vyshak, V; Sharma, Indu
2023	Comparative Study of Inventory Management of Taj and ITC Hotels Concerning the Housekeeping Department to Better Understand Cost Optimizing and Process Improvement Techniques	Chauhan, Yashsvi; Menon, Satish
2023	Solid Waste Management in the Indian Vehicle Manufacturing Sector	Chauhan, Utkarsh Singh; Maitra, Sarit
2023	Consumers’ Preference of Grains for Daily Consumptions as Flour in Their Staple Diet	Nomani, Sharique; Sharma, Ajeet
2023	A Study on Risk and Time Management Strategies between Cadbury and Nestle	Vetrivel, R G; Mathew, Sajan
2023	Effect of Topicality Advertisement on Consumer Behavior	Vishakha; Sharma, Ajeet
2023	Cost, Risk and Time Management between Apple and Samsung	Vishnu Prasanna, S; Das, Maitree
2023	The Impact of Industries 4.0 On Automobile Manufacturing Sector	Vishnu Sai, D; Mathew, Sajan
2023	A Study on Challenges and Opportunities of E-Pharmacy Business	Sravani, Venigalla; Mondal, Shamim S
2023	Comparison Of Effectiveness of Online Ads with Offline Ads in Influencing Customers Online Buying Behavior	Varma, Vydani Rohan; Sharma, Ajeet
2023	Impact of Buyback of Shares on Financial Performance and Market Value of Firms: A Study of Selected Indian IT Companies	Mathur, Vaibhav; Bushra, Momina