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Dissertations - Alliance School of Business : [449] Collection home page

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Collection's Items (Sorted by Submit Date in Descending order): 241 to 260 of 449
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Issue DateTitleAuthor(s)
2024Exploring the Synergy Between Influencer Marketing and Ai-Generated Content: A Comprehensive Analysis of Effectiveness and ImpactDubey, Gargee; Ramakrishna
2024A Study on Fmcg Supply Chain and Impact of DigitizationKishore, M; Easaw, George
2024Effectivencess of Internet Advertising Onpurchasing BehaviourVandana, C; Salagrama, Ramakrishna
2024The Influence of Social Media Advertising On Brand Awareness and Purchase IntentionsSharma, Arjit; Salagrama, Ramakrishna
2024Virtual and Ai-Generated Influencers Implications for Brand StrategiesAwasthi, Yash Raj; Salagrama, Ramakrishna
2024Enhancing Collaborative Decision-Making In Finance Through Human-Ai PartnershipAnand, Siddhartha; Kashni, Tarun
2024Customer Satisfaction Towards Online ShoppingPatel, Aditya; Salagrama, Ramakrishna
2024Influencer Marketing and Its Impact on Customer Attitude and Purchase IntentionGoyal, Ayushi; Salagrama, Ramakrishna
2024Exploring the Impact of Government Policies on the Financial Performance Of Textile Industries In IndiaChitta, Navadheer; Kashni, Tarun
2024Analysis of Financial Distress In Banking Sector By Using Altman Z-Score and Zmijewski ModelsReddy, Panduga Ravali; Kashni, Tarun
2024Sha(Success Harbor):Test Redefining Project SuccessShahbaz, H Syed; Ananth, S
2024The Role of Brand Architecture In Brand Portfolio ManagementRichard, Wangkheimayum; Salagrama, Ramakrishna
2024Effect of Work Life Balance Initiatives on Employee EngagementDowerah, Ayush; Pachauri, Vivek
2024Electronic Payment Current Scenario and ScopSrivastava, Sakshi; Kashni, Tarun
2024Role of Digitalization In Achieving Financial Inclusion Among Women In Urban and Rural BengaluruWilson, Riya; Kathirvel, Abinaya
2024Understanding the Impact of Online Product Reviews on Consumer Purchase BehaviorThokala, Ajith; Salagrama, Ramakrishna
2024Analyzing the Impact of Vendor Performance Metrics On Organizational EfficiencyPrakash, Aditya; Kundu, Goutam Kumar
2024Customer Perception Towards A New Entrant In the Fashion E - Commerce IndustryJaiswal, Sudhanshu; Salagrama, Ramakrishna
2024Digital Transformation In Real Estate MarketingKumar, Sathish S; Gowda, Kavitha R
2024Beyond the Like Button: Exploring the Influence of Social Media on Indian Teenager’S Impulsive PurchasesRaje, Pragya; Padashetty, Sanjeev S
Collection's Items (Sorted by Submit Date in Descending order): 241 to 260 of 449
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