Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/15360
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dc.contributor.authorPrasad, Rashmi-
dc.contributor.authorChoubey, Priyanka-
dc.date.accessioned2024-04-20T04:05:32Z-
dc.date.available2024-04-20T04:05:32Z-
dc.date.issued2023-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/15360-
dc.description.abstractDigital dexterity refers to the ability to skillfully and effectively use digital tools, technologies, and devices to navigate, interact with, and produce digital content. It encompasses a range of skills, including the ability to use input devices with precision, as well as the proficiency in using software applications, navigating digital interfaces, and adapting to new technologies. A workforce that possesses digital dexterity is willing to adopt new tools, get past their first uneasiness, and work hard to learn new applications. In this research we have focused on the individual perspective affecting the attitude towards using technology. Regression, correlation, anova, and reliability analysis were performed to determine the outcomes after collecting the opinions of 100 working industry professionals from India about digital dexterity. We have argued that the factors like personality traits, perceived curiosity, technology anxiety and perceived organizational support has impacts on the attitude towards using technology. In doing so, first we have conceptualized the theoretical framework: Technology acceptance model in analyzing individuals’ behavior towards technology. Second, we studied the previous work done by the researchers. Third, we analyzed our data through statistical analysis tool i.e., SPSS software. Fourth, we have expanded on our study's findings. Our results suggest that only personality traits do not have an impact on the outcome variable and other factors like technology anxiety, perceived curiosity and perceived organizational support have impacts on the attitude towards using technology.en_US
dc.language.isoenen_US
dc.publisherAlliance School of Business, Alliance Universityen_US
dc.relation.ispartofseries2021MMBA07ASB127-
dc.subjectDigital Dexterityen_US
dc.subjectTechnologyen_US
dc.subjectTechnology Acceptance Model (TAM)en_US
dc.subjectTheory of Reasoned Action (TRA)en_US
dc.titleDigital Dexterity and Its Impact on Individual Attitudeen_US
dc.typeOtheren_US
Appears in Collections:Dissertations - Alliance School of Business

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