Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/1699
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dc.contributor.authorLeena Roy Mallick-
dc.date.accessioned2023-10-10T16:17:52Z-
dc.date.available2023-10-10T16:17:52Z-
dc.date.issued2016-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/1699-
dc.description.abstractInvestors' perception regarding various investment avenues affects the choice of investment avenues. People invest their hard earned money to earn return.But, wrong perception may lead to i"ational financial decision and financial loss. Therefore investors' perception regarding various investment avenues must be studied rigorously to understand why people prefer a particular investment avenue over others. The present article reviews the existing literature to understand the perception and preference of retail investors regarding various formal investment avenues.en_US
dc.language.isoen_USen_US
dc.publisherBIMS Journal of Managementen_US
dc.subjectFinancial decisionen_US
dc.subjectInvestment avenuesen_US
dc.subjectPerceptionsen_US
dc.subjectRetail Investorsen_US
dc.titlePerception and Preference of Retail Investors Regarding Formal Investment Avenues: A Review of Literatureen_US
dc.typeArticleen_US
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