Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/598
Title: Impact Of Demographic Variables and Risk Tolerance on Investment Decisions – An Empirical Analysis
Authors: Mohan Raj, Prasanna
Chavali, Kavita
Keywords: Risk Tolerance
Demographics
Investment Pattern
Investment Decision
Issue Date: 1-Jun-2016
Publisher: International Journal of Economics and Financial Issues
Abstract: This empirical study explores the investment pattern and financial decision making of individuals and their risk tolerance. The study has adopted financial risk tolerance scale proposed by Grable and Lytton to measure the different dimensions of financial risk. Kendall’s W test is used to ascertain the preferred source of investment of individuals. Chi-square test is used to determine the demographic variables and their relationship with investment pattern. The study reveals that gender has an impact on the investment pattern and decision making of respondents.
URI: http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/598
ISSN: 2146-4138
Appears in Collections:Journal Articles



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