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Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/7274
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dc.contributor.authorPrateek Sur-
dc.date.accessioned2024-02-27T06:07:14Z-
dc.date.available2024-02-27T06:07:14Z-
dc.date.issued2013-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7274-
dc.description.abstractThe production of durable products, viz., refrigerators, washing machines, air conditioners and conventional television sets, is contracting in India. The Index of Industrial Production (IIP) is an indirect indicator of consumer demand. So, why are consumers not picking up durables like they earlier did? Why are the consumers lying low and why are FMCGs facing speed breakers? Here's an attempt to find the answers-
dc.publisherSmart Logistics-
dc.titleFMCG bears the brunt-
dc.volVol 3-
dc.issuedNo 12-
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