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DC Field | Value | Language |
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dc.contributor.author | Krishna Das Gupta | - |
dc.date.accessioned | 2024-02-27T06:07:28Z | - |
dc.date.available | 2024-02-27T06:07:28Z | - |
dc.date.issued | 2009 | - |
dc.identifier.uri | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7298 | - |
dc.description.abstract | This paper tries to explore the evolution of luxury consumption or prestige seeking consumption behavior. While it upholds the luxury consumption in the Indian context, citing the statistical growth of the 'the rich class' it rationalizes the origin of such indulgence. It also tries to project the significant change sweeping the Indian society that has turned conspicuously consumerist unlike the past when display of wealth was shunned at. | - |
dc.publisher | South Asian Journal of Management | - |
dc.title | Changing Paradigms of Luxury Consumption in India- A Conceptual Model | - |
dc.vol | Vol 16 | - |
dc.issued | No 4 | - |
Appears in Collections: | Articles to be qced |
Files in This Item:
File | Size | Format | |
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Changing Paradigms of Luxury Consumption in India.pdf Restricted Access | 5.53 MB | Adobe PDF | View/Open Request a copy |
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