Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/7522
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dc.contributor.authorApoorva Kumar-
dc.contributor.authorPraveenkumar-
dc.date.accessioned2024-02-27T06:20:13Z-
dc.date.available2024-02-27T06:20:13Z-
dc.date.issued2019-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7522-
dc.description.abstractThe case presents an overview of the journey of a couple based out of Singapore who left their spectacular career choices. It discusses the key challenges faced by them in terms of finance, skills required, resource management, change management, cultural issues, and resistance. It discusses the development process and the decisions taken for production, operation, implementation approach, marketing, and distribution.-
dc.publisherAMC Indian Journal of Entrepreneurship-
dc.titleFruit Bageecha: a Case Study of Coprenuership in a Rural Setup of India-
dc.volVol 2-
dc.issuedNo 3-
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