Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/7579
Title: Business Intelligence Tools and Techniques for Enterprises
Authors: Cm Maran
Issue Date: 2009
Publisher: BJIMR Journal of International Management
Abstract: Business Intelligence ( Bl ) consists of tools and technologies to access and analyze enterpriseinformation in a useful way to make better busi ness decisions. BI technologie s includequery, reporting and analysis tools, On-Line Analytical Proce ssing ( OLAP) , deci sion supportsys tems, analytics, das hboard s, data mining, enterprise p erfo rmance management , balancedscorecards, predictive analytics. Thi s paper de sc ribes BI , the benefits of BI , its applicationsin various indu stry verticals, and popular BI tool s in the m arket and their capabilities. Someof the areas where BI finds a pplic ation are customer seg ment ana ly sis, compliance reportingand trend analysis.
URI: http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7579
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