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dc.contributor.authorCm Maran-
dc.date.accessioned2024-02-27T06:20:24Z-
dc.date.available2024-02-27T06:20:24Z-
dc.date.issued2009-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7579-
dc.description.abstractBusiness Intelligence ( Bl ) consists of tools and technologies to access and analyze enterpriseinformation in a useful way to make better busi ness decisions. BI technologie s includequery, reporting and analysis tools, On-Line Analytical Proce ssing ( OLAP) , deci sion supportsys tems, analytics, das hboard s, data mining, enterprise p erfo rmance management , balancedscorecards, predictive analytics. Thi s paper de sc ribes BI , the benefits of BI , its applicationsin various indu stry verticals, and popular BI tool s in the m arket and their capabilities. Someof the areas where BI finds a pplic ation are customer seg ment ana ly sis, compliance reportingand trend analysis.-
dc.publisherBJIMR Journal of International Management-
dc.titleBusiness Intelligence Tools and Techniques for Enterprises-
dc.volVol 1-
dc.issuedNo 3-
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