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Title: | Post Globalization- Paradigm Shift in Organization Culture and Values For India Incorporated? |
Authors: | Sunil V. Deshpande |
Issue Date: | 2009 |
Publisher: | Business Review |
Abstract: | Organization culture has been defined per se as a common perception held by the organization's members 'a system of shared meaning. A company's organizational culture is closely intertwined with its national culture. The national culture is even more influential than the organizational culture in shaping employee behavior. Post-Globalization a paradigm shift has been observed in the traditional culture and values of India Inc., a possible awakening to the needs and aspirations of the global village. The paper attempts to synthesize the classical notions with the contemporary developments with reference to the emergence of a fusion culture in the Indian business scenario given the backdrop of globalization. |
URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7684 |
Appears in Collections: | Articles to be qced |
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Post Globalization Paradigm Shift in Organization Culture and Values for India Incorporated- Sunil V Deshpande.pdf Restricted Access | 2.84 MB | Adobe PDF | View/Open Request a copy |
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