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https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/7778
Full metadata record
DC Field | Value | Language |
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dc.contributor.author | Michael Mullen | - |
dc.contributor.author | Catherine L Tyler | - |
dc.date.accessioned | 2024-02-27T06:21:33Z | - |
dc.date.available | 2024-02-27T06:21:33Z | - |
dc.date.issued | 1999 | - |
dc.identifier.uri | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/7778 | - |
dc.description.abstract | International marketing is an important subject for all marketers, academic or practitioner, regardless of their country. International channels of distribution are critical for entrepreneurs bringing new products and services to global markets. International channels of distribution are reviewed, highlighting entrepreneurial aspects of the literature. | - |
dc.publisher | American Marketing Association- Winter Educators Conference | - |
dc.title | Distribution Channels as Keys to Entrepreneurial Success in International Markets: A Review and Analysis | - |
dc.vol | Vol 10 | - |
Appears in Collections: | Articles to be qced |
Files in This Item:
File | Size | Format | |
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DISTRIBUTION CHANNELS AS KEYS TO ENTREPRENEURIAL.pdf Restricted Access | 7.33 MB | Adobe PDF | View/Open Request a copy |
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