Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/792
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dc.contributor.authorKumaran, Subbaraman-
dc.contributor.authorSingh, Manjeet-
dc.contributor.authorJohar, Inder Puneet-
dc.contributor.authorSingh, Surinder-
dc.contributor.authorSingh, Parambir-
dc.contributor.authorKaur, Manmeet-
dc.date.accessioned2023-05-30T07:21:12Z-
dc.date.available2023-05-30T07:21:12Z-
dc.date.issued2022-11-02-
dc.identifier.urihttps://doi.org/10.1080/02522667.2022.2128522-
dc.identifier.urihttp://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/792-
dc.description.abstractTourism stakeholders play an eminent role in destination marketing and offering an array of products to the tourists. Numerous local tourism marketing partnerships have been formed as a result of the complexity and interdependence among the various stakeholders. The study is based on empirical research done among international tourists visiting Mamallapuram heritage site in Tamil Nadu. This study looks at how tourists’ overall satisfaction and inclination to return to the area are affected by satisfaction-based ratings. A satisfaction survey was conducted to include ratings of several destination characteristics using an ordinal scale. Results revealed that tourists rate safety, hygiene, and cleanliness as important elements for selecting a destination for traveling along with family members and friends.en_US
dc.language.isoen_USen_US
dc.publisherJournal of Information and Optimization Sciencesen_US
dc.subjectDestination Marketingen_US
dc.subjectInternational Touristsen_US
dc.titleTourism destination marketing and international tourists satisfaction: A study on international heritage site at Mamallapuram, Tamil Naduen_US
dc.typeArticleen_US
Appears in Collections:Journal Articles

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