Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/9726
Title: Indian Tourism Industry- An Overview
Authors: Rana Zehra Masood
Issue Date: 2011
Publisher: Effulgence Bi-Annual Management Journal
Abstract: Tourism is an engine of development and change and Tourism industry is one of the most flourishing industries in India. This industry is rapidly gro111ing these days making India a global destination. It has always attracted people from all over the globe through best and inspiring hospitality, viz. atbithi devobhava (Guest is equal to God) and is contributing a great amount of foreign exchange which has made it the most profitable industry. The paper entitled, ''Indian Tourism Industry- an Overoie1v" provides an insight into the Indian tourism market. It evaluates the present and future scenario of the Indian tourism market and discusses the key findings which are making India a potential tourism destination. According to the report, India represents one of the most potential tourism markets in the world. It has extended rapidly over the past five years and underpinned by Government support, increasing income level and various international sports events and this industry 1vill continue to grow at the fastest pace in the coming years.
URI: http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/9726
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