1. IR @ Alliance University

Browsing by Issue Date

Jump to a point in the index:
Showing results 41 to 60 of 8557 < previous   next >
Issue DateTitleAuthor(s)
1998Globalism and Localism in TelecommunicationsE.M. Noam; A.J. Wolfson
1998Cybermediaries in Electronic Marketspace- Toward Theory BuildingMitrabarun Sarkar; Brian Butler
1998Special Issue on Conducting Business in the New Electronic Environment- Prospects and ProblemsRuby Roy Dholakia
1998The Internet As a Micro Marketing Tool- Targeting Consumers Through Preferences Revealed in Music Newsgroup UsageEugene Sivadas; Rajdeep Grewal
1998Impact of Country-Of-Origin Dimensions on Product Quality and Design Quality PerceptionsPaul Chao
1998Evaluating the Potential of Interactive Media Through a New Lens- Search Versus Experience GoodsLisa R. Klein
1998The Impact of Individual and Organizational Factors on Problem Perception: Theory and Empirical Evidence from the Marketing-Technical DyadPierre R. Berthon; Leyland F. Pitt
1998Matching Electronic Distribution Channels to Product Characteristics- the Role of Congruence in Consideration Set FormationPamela D. Morrison; John H. Roberts
1998Enhancing International Business Relationships- a Focus on Customer Perceptions of Salesperson Role Performance Including Cultural SensitivityKatrin R. Harich; Douglas W. Labahn
1998A Longitudinal Study of the Stability of Consumer Expectations of ServicesKenneth E. Clow; David L. Kurtz
1999Extending Our Thinking About Brand EquityMichelle Peterman; Ellen Bolman Pullins
1999Assessing Purchase Quantity Decisions in a RetailDon Vandewalle; Shankar Ganesan
1999Rethinking the Role of ServicesStephen L. Vargo; Robert F. Lusch
1999Distance LearningAlma Mintu-Wimsatt; Martha C Fransson
1999Consumer Postpurchase LearningDongsong Zeng
1999Leadership in the ClassroomThomas F. Stafford; Marla Royne Stafford
1999Cultural Assimilation and Consumption BehaviorsMary Conway Dato-On
1999Cause Marketing AlliancesLinda L Nowak
1999Measuring Web Site SuccessSteve Muylle; Rudy Moenaert
1999Does Relationship Marketing WorkBruce Money; Kelly Uscategui
Showing results 41 to 60 of 8557 < previous   next >