Alliance University, Bengaluru
Institutional Repository
Please use this identifier to cite or link to this item:
https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/1198| Title: | Brand Pushkar (Destination Branding on the Planks of Culture and Religious Hertiage as USP) |
| Authors: | Rakesh Premi |
| Keywords: | Religious Heritage Brand Pushkar |
| Issue Date: | 2010 |
| Publisher: | Indian Journal of Marketing |
| Abstract: | Tirth Raj Pushkar, abode of Lord Brahma is a small town situated 14 kms. North West of Ajmer city (Rajasthan state) in the Aravali ranges and stands as a testimony to the rich culture of Rajasthan and religious heritage of India. It is considered as one of the most sacred place of Hindus and a holy dip in the Pushkar Lake is essential for all. A colorful and lively huge cattle fair is held every year on Kartik Purnima and lacs of pilgrims and ascetics gather here. |
| URI: | http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/1198 |
| Appears in Collections: | Article Archives |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Brand Pushkar (Destination Branding On The Planks of Culture.pdf Restricted Access | Brand Pushkar (Destination Branding On The Planks of Culture | 1.62 MB | Adobe PDF | View/Open Request a copy |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.