A study Projecting Lucknow As a Medical Tourism Destination

Abstract

Countries regard medical tourism as a niche market in the keenly contested field of International Tourism . The most recent Trend in privatization of Health ser vices is m edical tourism, which is gaining prominence in develop ing countries. Globalization has prom oted a consumerist culture; this has had its effect in the health sector too, with the em ergence of a pri vate sector that thrives by servicing a sm all p ercentage of p opulation that has ability to buy m edical care at the rates at 1vhich the high end of the private m edical sector provides such care.