Factors Affecting the Growth of Sports Goods Industry in Punjab

Abstract

This paper is an attempt to identify the factors affecting the growth of sports goods industry in Punjab. A sample of 160 sports goods manufacturing units was drawn by using stratified random sampling. Data were collected by direct personal investigation and the results of the analytical study were subjected to exploratory factor analysis. Principal Component Analysis (PCA) was followed with varimax orthogonal rotation and results of the study based on factor analysis, indicated that dynamic outlook, fulfilment of basic requirements of rawmaterial and power, policy matters and adoption of quality control measures have emerged as the important factors influencing the growth of this industry.