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Results 21-30 of 153 (Search time: 0.001 seconds).
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Issue Date
Title
Author(s)
1999
Supplier Development
Uta Juttner,
;
Martin Christopher
1999
Case of Trade Diversion Between Turkey
S. Tamer (-Avusgil
;
Anthony S. Roath
1998
Effects of Using a Nonverbal (Musical) Cue on Recall and Playback of Television Advertising- Implications for Advertising Tracking
David W . Stewart
;
Girish N. Punj
1999
Investigating the Antecedents of Customer-Tocustomer
Cathy Parker
;
Kim Harris
1999
Role Stressors and Salesperson Job Stress
Timothy D. Landry
;
Todd J. Arnold
1999
Building a Better Brand
Richard R. Klink
1999
Exploring the Relationship Between Brand Equity
Kim Saxton
1999
Consumer Perceptions of Private Label Quality
Devon Del Vecchio
1999
The Effect of Endorsed Product on Endorser Image
Brian D. Till
1998
Marketings Integration with Other Departments
Kenneth B. Kahn
;
John T. Mentzer
Discover
Author
3
Christian Homburg
2
Anthony S. Roath
2
Barry J. Babin
2
C Clay Dibrell
2
David Forlani
2
Don Vandewalle
2
John W. Mullins,
2
Mary Conway Dato-On
2
Michelle Peterman
2
Peter A. Dacin
.
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Subject
1
("micro marketing")
1
(e.g.
1
actual product
1
adaptive decision
1
Adaptive Decision.
1
advertising in the new media
1
airplane
1
and custom and value conflict.
1
and electric power distribution n...
1
and replacement decisions.
.
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Date issued
104
1999
22
1997
17
1998
10
1994
Has File(s)
153
true