Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/15333
Title: Customer Satisfaction Towards Online Shopping
Authors: Chauhan, Navneet Kumar
Saikiran, N
Keywords: Customer Satisfaction
Online Shopping
World Wide Web
Customers Purchase
Digital Marketing
Issue Date: 2023
Publisher: Alliance School of Business, Alliance University
Series/Report no.: 2021MMBA07ASB245
Abstract: Online shopping is the practise of consumers transacting directly and in-person with a vendor to purchase goods, services, etc. over the internet. The act of purchasing goods and services online from vendors who conduct online sales. Merchants have sought to sell their goods to Internet users since since the World Wide Web first appeared. Customers purchase a wide range of goods from online retailers. In fact, consumers may buy just about anything from businesses who sell their goods online. Among the countless options available, some examples include: apparel, books, toys, hardware, software, and health insurance. Shopping via the internet eliminates the need to shift through a store's products with potential buys like pants, shirts, belts and shoes all slung over one arm. Online shopping also eliminates the catchy, yet irritating music, as well as the hundreds, if not thousands, of other like-minded individuals who seem to have decided to shop on the same day. The central concept of online shopping is to allow the customer to shop virtually using the Internet and allow customers to buy the items and articles of their desire from the store. The details of the items are pulled from the customer database for the customer view based on the menu selections, and the database of all the products is updated at the conclusion of each transaction. The application's data entry can be done using a variety of screens created for users of varying experience levels.
URI: http://gnanaganga.inflibnet.ac.in:8080/jspui/handle/123456789/15333
Appears in Collections:Dissertations - Alliance School of Business

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