Please use this identifier to cite or link to this item: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/16246
Title: Buy Now Pay Later
Authors: Maity, Subhrajit
Nusrathunnisa
Keywords: Online Shoppers
Consumer Behaviour
Technology
E-Commerce
Issue Date: 2024
Publisher: Alliance School of Business, Alliance University
Citation: 32p.
Series/Report no.: 2022MMBA07ASB298
Abstract: Buy Now, Pay Later system is a new and fast-growing payment method at which consumers have been using to replace the conventional online purchases with changing of their shopping experiences and financial behaviour’s. This simple idea of customer being permitted to shop right away and pay for their purchases in the future has created revenue streams for such products that are most fevered by younger consumers and online shoppers. In this introduction, we begin with a review of the ideas of BNPL, its development, major players in the economy, benefits, risks, and its impact on consumer behaviour and the economy
URI: https://gnanaganga.inflibnet.ac.in:8443/jspui/handle/123456789/16246
Appears in Collections:Dissertations - Alliance School of Business

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