Line and Hr Executives Perceptions of Hr Effectiveness - A study of Firms Operating in India

Abstract

IN THIS FAST-changing globalized world, it has been realized by bu sines experts and scholars that in order to sustain and prosper, an organization needs to maintain its competitive advantage so as to constantly improve its performance and consistently compete with its competitors. Existing literature indicates that strategic HRM (SHRM) is an effective means to enhance an organizational competitive advantage, which in turn effects overall firm performance.